A Few of Google’s Webmaster Guidelines
We highly encourage you to pay really very close attention to the Quality Guidelines listed below, which lay out a few of the illegal techniques that could cause a website being gotten rid of completely from the Google index or otherwise influenced by a mathematical or hand-operated spam activity. If a website has actually been influenced by a spam activity, it could not turn up in outcomes on Google.com or on any one of Google’s companion websites.
- For duplicate content you need to apply a canonical URL to indicate which page should be indexed by search engines.
- Avoid low quality guest posting – Google views this as spam.
- Use “nofollow” links for links you don’t want to be crawled (for example, untrusted links).
- When displaying important names, content or links use text rather than images (the Google spiders can only read text).
- Look out for and fix broken links and HTML.
- Continuously monitor your site’s performance using a tool like Page Speed.